By Karen Anthony
What is so special about Instagram that everyone is so fond of, especially when it comes to business? This is a question that every business owner asks themselves when they are advised to use Instagram for marketing and to promote their businesses online. Experts say that if you are a business owner and have not joined Instagram as yet, you are sure missing out on a wide range of marketing opportunities. Given below are the reasons-
Instagram and the reasons why it is indispensable for your business
The following are the key reasons as to why Instagram is an indispensable social media platform for your business and how you can get more likes on Instagram.
1. Instagram is growing daily
Instagram is growing at an alarming pace. There are more than 1billion active users, and over 500 million people are on this platform daily. There are approximately 38% of this number that checks the portal many times in a day. This means if you are a business owner and not using Instagram for your business, you are surely missing out on a huge number of opportunities on this platform.
2. The good news is that any business can thrive on Instagram
Yes, this is true. No matter how small or large you are as a business, you can reach the sky with Instagram. There are established companies like Coca Cola, Nike, Adidas, etc. and lesser-known local shop brands that are equally thriving on Instagram. You just need to get started to get noticed and gain real Instagram likes for building awareness and brand visibility. There are over 1 billion users on Instagram and note- they are on this portal looking for you!
3. Make money directly with Instagram
Since Instagram has evolved drastically over time; there is an increased scope for every business to make money via product placement. This is one of the latest developments that Instagram has introduced in the USA and some other nations in the world- it is called shoppable posts. Here, businesses are permitted to add product tags with links that cover price, description of products, and the scope to “shop now.” Thanks to this new feature on Instagram, consumers can now shop directly from the platform giving businesses the scope to earn money from it directly. Therefore, if you are a business owner and you do not have a business profile on Instagram, it is prudent for you to get started right away – the positive results for success are hard for you to ignore!
Therefore, when it comes to Instagram for your business, you cannot ignore its role in creating awareness and brand visibility. Moreover, it brings you the scope and the opportunity to earn money directly from the site. This means you can get a faster checkout process, and the user does not even have to exit the portal. Instagram is one of the best platforms for every business. If you use it correctly, you are sure to taste the fruits of success soon and go a long way when it comes to becoming an established brand in the market with success!
Author bio: Karen is a Business Tech Analyst. She is very responsible for her job. She helps marketers to achieve better results.