Dynamic projects require dynamic eCommerce platforms to maintain a reputation among customers. When you buy sneakers from a local shop's small website and it falls, you treat it like a child. “There-there”, you think, “at least they are trying to maintain something”. If the business` scale is small, the mistakes are not so noticeable and you forgive them more easily. Just like you tend not to pay attention when the baby says poon instead of a spoon. You know the kiddo is just learning. We all have been there.
It's not the same when the enormous webshop cannot handle the traffic and falls. Recall, what you have done when Amazon did not respond to simple actions? “Okay, Google, Amazon doesn`t work”. You review the Downdetector website and feel relieved, understanding that you are not alone. For example, on January 7th, there were 1968 people reporting problems with Amazon. Well, it can happen to the best of us. However, enterprises are constantly trying to minimize such fall downs, bugs, and inconsistencies.
The more customers feel vulnerable and unsure in the fulfillment of their needs, the less they`ll order. Amazon is a gigantic high load project. Customer data insecurity, frequent site downtime, customer dissatisfaction – all this may put the brand`s reputation at stake. No wonder, it has built its platform and possesses its own data centers. As a high load project, it processes numerous requests per second and serves thousands of users simultaneously. It does not mean that if you enter a team of high-load companies, you must necessarily create your platform as well. Well, at least yet.
See, in theory, massive websites on simple platforms, like Prestashop, can work on one server. One month – a year – the number of customers rises, and then… it all sloooows doooown. There is a need to use two servers. One month – a year – the number of customers rises, and then… you know what happens.
The necessity of re-platforming a high load project sooner or later does come to any business that intensively grows. There are two possible options: choosing a more complex platform or build a new one specifically for your business needs.
Magento Cloud. Enterprise edition
It includes all features from Magento 2 + Business Intelligence and B2B module. The cloud is continually integrating with unlimited users. Also, there are Content Delivery Network and Image Optimization available. They use Platform-as-a-service (PaaS) and Infrastructure-as-a-Service (IaaS), which provide high productivity and reliability. Magento has an intuitive content management system from its 2.3 version and onwards. Detailed inventory and multi-store management allow making the content more flexible.
Shopify Plus
It has High-volume traffic capacity, detailed scalability, and multi-store maintenance. With Shopify Plus you can allow your customers to quickly order, reorder and track the products. It creates customized catalogs and reviews orders before invoicing them. Their wholesale channel that enables you to launch your secured wholesale store.
Your platform
Suppose, your business grows in geometric progression, and even with the best platforms it works slow. Then the best decision will be to build your own. Of course not yourself. Software Engineering Companies will do that for you. It costs a lot more than launching a website basing on the OpenSource platform. However, if we talk about enterprise, this shouldn`t be a problem.
First of all, devs will create a platform with features according to your business` needs. If you sell books worldwide, you won`t need size and color functions, like you would need if you sold T-shirts. This way, such a function is needless. However, if you use an OpenSource platform it is there, in the code, slowing the performance down. The development team takes into consideration your specific needs and evaluates each feature and the necessity of including it. The fewer unnecessary plugins – the faster the website works
SapientPro development team is currently working on a FootShop project. This company is a retail store with shoes and apparel. When we started working with them, they used the Prestashop eCommerce platform, and it was more than enough. However, with the rise of popularity and an increase in the customers, they required something more. Each day we create new solutions and optimize their work. This way, when choosing the eCommerce platform, follow our advice – consult with Software Engineering Company. People who work in this field years will help you to choose the solution that fits your specific business best.