There are more than 500 videos uploaded every day on YouTube. It is estimated that approximately 100 countries and 70 languages collectively are watching YouTube videos on a daily basis. If you are thinking to launch your own YouTube videos there are two possibilities for you:
- There are ample opportunities for you to create YouTube Videos.
- There is a lot of competition as well.
Video marketing is one of the most effective marketing mediums to bring in sure-shot results. In today’s date, people will always prefer to watch videos over reading material. Also, it has been proved that YouTube videos can help bring desired awareness to the brand and reach out to the maximum people globally, which is beneficial from a business perspective. Engaging, interesting, and rich in content YouTube videos can help attract a lot of viewers.
Why Your Business Needs YouTube Intros?
If you think that by making a bunch of videos on YouTube, you will build your brand, that’s a partial truth. Creating an engaging YouTube intro video is like a logo to your business. It speaks about your brand hence it is important to make a couple of these introduction videos that tell the story of your business. But the challenge lies in the duration of these intro videos as it shouldn’t belong to more than 5-7 seconds.
Significance Of Making Intro Videos
Intro videos are important as they let your audience know about your business brand. The video will quickly provide your audience with an understanding of what to expect from the forthcoming videos. It helps you to gain consistent followers, ensuring a steady fan base for your channel. How to buy YouTube
Advantages of making intro videos are:
- It conveys a higher level of professionalism that you have made an effort to create a separate video for introducing your brand. This itself conveys a lot to your target audience, portraying a positive image.
- The video will work its way to reinforce your brand, increasing your presence on YouTube.
- It helps in creating a clear and constructive image of your brand, and your viewers know what to expect from the videos.
- The video can be used as a narration source for Vlogs, for any formal events, etc.
- It should be a simple 5-7 seconds short video where you can talk about your brand features, have some music and animation, or can hire a media agency to give a professional look. You can make multiple videos conveying different stories of your brand, adding some exciting content to it.
Things To Keep In Mind While Creating Intro Videos for Youtube
If you can engage your viewers in your intro videos, chances are they are going to watch videos made on your products and services. In this cut-throat competition, YouTube marketing can be an effective marketing technique to gain your business awareness. There are many video intro makers that you can use to derive the desired outcome for your brand. Here are the reasons why your brand needs intro video:
- Purpose
Defining a purpose for your intro video will help you develop something relevant and fitting to your channel. It will help strengthen the bond with your audience. Having an intro video also demonstrates the dedication towards your business.
- Video duration
It is effortless to go overboard with the video visuals since you want to stuff everything all at once. Less is more is the mantra when you create your intro video. Create a video that develops a visual interest in your viewers. Ideally, the right duration is 3-8 seconds.
- Music
If your brand already has a soundtrack, it is always advisable to use that one. Your viewers will be able to relate immediately to the video content. The second option is to have it done professionally. If you have a restaurant vlog, it will look good if you have different music for every video and a tutorial theme video will require uniformity.
- Visuals
Ensure that the visuals you are using are of good quality. A bad image will tarnish your brand. Eventually, you will lose your viewers. Having a high-definition visual will convey your professionalism, portraying the fact that you are serious about your brand.
- Unique and engaging
The video content should be interesting, engaging, and unique. You will only get a few seconds to capture the attention of the audience; hence it is essential that you have the right mix of content to impress them.
- Impressive closing
End your intro video on an important note that it can leave a good impression on your viewers. It also acts as a “Call to action” to know more about your products and services.
- Keep it consistent
Keep it going. If you are hiring an agency to do the work, keep that route, and if you are doing it yourself, take help of online tools to ensure that your creativity remains optimum. You must stick with the pattern and theme that you have fit your video intro. Make sure that you remain consistent with the quality of the main videos you are sharing after the intro video.
Final Thoughts
If you are a beginner, there are several online video editor tools available online through which you can make flawless intro videos. Research well; before you make one. Create an engaging and exciting video that attracts a good fan base. Make sure you remain consistent as maintaining quality is a great way to establish your brand and have a growing audience. Know more about such tools.