Offices are known for their corporate and organized images. It’s part of what motivates customers to patronize them – knowing that the people handling your business are professionals who look and act the part. But then, sometimes, the whole corporate image may become too monotonous.
You know, businesses can’t just stop looking professional. They don't have to. There are other ways to change things up without losing the corporate image. Instead of using the same old materials and supplies, you can customize some of the items around the office and make them look different. Here are a couple of ideas on things that can be customized, and how those customizations might be just what the office needs.
Writing materials
These are better-suited to conferences and other events. Customizing items like pens and jotters can help remind everyone who attended the conference or the event long after it has ended. Besides this, giving custom-made souvenirs are also a great way to advertise your business.
Getting the word out about your business and what you do can be an expensive undertaking. However, with custom-made conference souvenirs, you're basically getting free advertisement and endorsements. It's like killing two birds with one stone.
Lanyards
These are just as suited for conferences as they are for everyday use at the office. Custom lanyards are particularly nice because they give ID badges a professional feel. It’s one thing to have the logo and identity on the card, and another to have it inscribed on the body of the lanyard. 4inlanyards have got variety of lanyards, considering your needs e.g. lanyards with customized printing, adjustable length, non-breakaway strap, badge reel and lanyard combo and many more. They all are functional according to required situation.
This also makes it more difficult for the IDs to be faked – you'd have to get a hold of the ID card, as well as a custom-made lanyard to fake it effectively. When used at conferences, they can have the same effect as custom-made writing materials. It all adds to the corporate and professional image.
T-shirts
Most offices have a corporate dress code. However, getting custom-made T-shirts for employees isn't a bad idea, considering that most offices allow casual clothes every Friday. Besides, Fridays aren't the only times to wear these tailor-made clothes. If you brand the right kind of clothes, everyone will love to wear them even outside of the office.
It’s the same reason people wear jerseys of their favorites teams. It's because they are proud of them, and they identify with their image. You just have to avoid falling into the trap of creating designs that no one wants to wear.
If you want tailor-made clothes branded with the company image to really sell, you have to make sure of two things. Firstly, the clothes need to be of good quality – as good as the clothes that people usually wear. Secondly, the design on the clothes also needs to be attractive enough so people will want to wear them.
Mugs
People have been customizing mugs for a very long time. From gifts for fathers’ and mothers' day to consolation prizes at competitions, custom-made mugs are pretty much a part of most events and celebrations.
These can also be used in the office, as well as conferences. You can replace the coffee mugs around the office with mugs that have the company name or logo. You just have to make sure that everyone's on board, so it doesn’t feel like a totalitarian office.
