Today, social media accounts like Facebook are the primary way that companies are able to contact and be contacted by their customers. What’s more important is the way that they do this. Most often, they use a special bot that allows their customers to get to them, and filters the conversations accordingly. Because of this Facebook integration, they can even use things to help bring in more purchases, and increase the company revenue with strategic marketing. But this normally requires some training, which is why special courses are in place. We’re going to tell you a little bit about chatbot marketing with Facebook in 2019 so you too can get your company running smoothly!
ManyChat and Its Uses
ManyChat is one of the most predominantly powerful and widely used chatbots out there, and for good reason. You can synchronize mailing lists so you can get more subscribers when you integrate the bot, use it as a support Q&A, and even use it with suggestive sales by specially programming and designing it to meet your business’ needs. What’s more importantly, you can custom tailor it so that it gives each and every one of your customers their very own experience, and you don’t even need to know how to actually program any code.
The Q&A
Using your chatbot is one of the great ways to utilize a chatbot like ManyChat. You’ll often see this feature utilized with support and even support services (like emergency services, hospitals, etc.). The reason for this is because some things just need to be answered rather than making a serious deal out of them, and it would be a waste of time for the company to answer the exact same questions over and over again to hundreds, or even millions of people.
Therefore, these suggestive Q&A’s, or even a bot that can answer questions for your clients or customers can help direct people to links right on your website that they need to go to for answers or answer some questions vaguely themselves. This saves you time so you don’t have to answer these questions repetitively, and also increases traffic to your site, which helps the website in SEO.
Suggestive Marketing
One of the other most common ways to market with your chatbot, you can integrate ads, and more into your customer’s exclusive experience by providing things like discount coupons of your products for them to purchase, and even just links to certain items in your website’s inventory. This is great if you run an online web store according to these Facebook messenger marketing experts. Of course, you don’t have to make it all sales. You can also integrate the Q&A with your smartbot in order to achieve your goals.
Conclusion: The Learning Process
What’s more important is how you learn how to do all of these things. With extensive research yourself, you could spend precious dollars and time (which also equals those Benjamins) digging up various tools and learning it on your own, or you can find a company to help you with that. Many companies that do it for you are extremely expensive, so your best bet is to learn how to do it yourself according to your business needs. Smart Bot Marketers is just one of those courses out there that can show you the ropes and help you developing your chatbot marketing plan in order to maximize your ROI.
