Real estate is a booming market and it is a true fact that the majority of this industry has moved online. There was a time when real estate marketing was all about traditional marketing and cold calling but today, with the changes in trend, it has moved to social media marketing. When the whole industry has been moved online, why not on the most used social media platform; Instagram?
But many real estate brands have not been able to gain maximum benefit from the platform and the reason? Inefficient social media marketing strategies! Real estate is a completely different industry and the strategies vary accordingly. So, if you are trying to make the most out of this platform, we can help you with that as we have added 3 amazing tips which will maximize the profits from Instagram users.
Use the Right & Relevant Hashtags That Can Be Used To Optimize The Content
Ever since the feature of hashtag got launched, people have been thinking of it as a tool to increase the number of likes but there is so much more to that. Buy Instagram likes and Hashtags are a great way to increase the engagement of the content while initiating discovery on the platform. This portrays that if you use the right hashtags according to your real estate brand, there are higher chances of people being able to see your posts and stuff. When you use the right hashtags, you increase the discoverability of your content among the buyers and potential customers. The brief guide on using hashtags has been added below. You can use the following hashtags;
Generic Real Estate Hashtags
#realestate #realtor #justlisted #broker #forsale #homesale #newhome #househunting #dreamhome #properties #homelisting #oldhousecharm #property #housing #mortgage #homesforsale #openhouse #homeinspection #homesweethome #foreclosure #renovated #justlisted #reo #fixandfliphouses #homeevaluation
Real Estate Agent Hashtags
#investmentsales #realestate #commercialrealestate #realestatebroker #realestateagent #realestatelife #listingagent #homebuyers #homebuyer #realestateinvestment #propertyforsale #businessbrokerage #commercialboardofrealtors #business #realtoroffice #banking #invest
Customized Real Estate Hashtags
#[Target Neighbourhood] #[Real Estate Team Name] #[Brokerage Name] #[Target City]homes #[Target City]property
However, keep in mind that Instagram allows only 30 hashtags per post. You can also run keyword research and use those as the hashtags in your posts and captions
Add Real Estate Related Quotes
It is the era of social media and technology and people tend to get motivated there as well, strange but true! So, when you are trying out the ways to attract the real estate related buyers and potential customers, you have got to show them what you have got them in the house for you. Other than that, you have to keep the mood lighter and quotes can be the go-to option in such a scenario. You can use those quotes to make the social media graphics and post them on your profile.
Use The Relevant Tools
Real estate is a field business and you cannot stay stuck on the computer as you have to be in the field as well to make a business. You can use the third-party tools or SMMPOINT Instagram Automation tool automate the posts and schedule. This is to make sure that your social media is running while you are out buying and selling properties